PEP BOYS ||
UX / Radio & Video / Direct Mail / Email / UX Landing Pages / Web Banners / Social / In-Store Signage

> UX | New and Existing Account Password Flow

UX SUMMARY
Pep Boys is always finding new ways to improve it’s user experience. One of the first projects we tackled on the backend was the Account Password Flow. Here, customers needed to be able to create, update, and recover their password credentials for seamless login. The old experience was cold, clunky, and confusing. But this experience was a welcomed change. It’s new friendly and reassuring tone keeps customers calm and engaged during a commonly frustrating process.

UX | PepBoys x Amazon Prime REWARDS - Tire Fleet

UX SUMMARY
Pep Boys partnered with Amazon to create dedicated system that allowed their franchised commercial fleet drivers a quick and easy way to fix tires, schedule oil changes, and book easy repairs without the extended wait times. Fleet owners and drivers experience a wide variety of obstacles on the road, costing them and Amazon customers time and money. To resolve the overwhelming frustrations that arise from fleet driving, this portal was created for fleet owners to quickly order the services they need for their teams 24/7. In addition to a private portal, Pep Boys made sure every Service Center had a dedicated stall/lane for Amazon fleet and Lyft drivers and a lucrative Rewards program. A positive experience online and on the road for all.

UX | Pep Boys Extreme Temperate - Landing Pages

UX SUMMARY

As much as Pep Boys likes business, our business is to make sure drivers are safe and prepared for the road. Two of the most common scenarios drivers rarely plan for are extreme heat and the freezing cold temps. At the height of Summer and Winter there is a major increase in roadside emergencies. To prep our customers we crafted two interactive landing pages to educate our drivers and prep them for the dangers ahead. Everything they need from parts and accessories, scheduling service, how-to articles, and added savings (which never hurts.)